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Learn how to leverage the rapid innovation cycle to bring your product ideas to life in a matter of weeks
Got a great idea? Then it’s time to build and test a prototype – the best way to uncover insights about your product, potential customers, and target market. This high octane five-week bootcamp will kickstart your product development process from giving form to your ideas all the way to generating market traction.
What you'll learn
The backbone of the course is the Rapid Prototyping Method, a four-phase iterative problem-solving framework taught at UC Berkeley Haas School of Business and IE School of Business.
Hands-on prototyping skills that drive innovation, including software, hardware, and service prototyping
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How to develop creative and responsive market solutions using prototypes
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Mastery of the Rapid Innovation Cycle, including research methods, decision-making
frameworks, and quick iteration techniques
How to identify customer needs and generate solutions through rapid prototyping
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The practices that drive innovation by creating novel solutions to complex problems
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A structured framework for maximizing your return on limited resources and accelerating innovation
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Changes your mindset forever!
"You'll learn about the importance of prototyping for just any business, discover thousands of tools, and get your hands dirty over and over again. Chris will make sure you have fun and grow at the same time."
The modules
Module 1: The Rapid Prototyping Method
Introducing the Rapid Innovation Cycle, a research-based framework for developing and testing new products and services. It offers a step-by-step process to analyze your market opportunity and guide all your prototyping.
Module 2: Service Prototyping
High-quality services are a key factor for most successful companies. Create a successful business without high costs by learning how to develop, prototype, and validate new service offerings with tools like concierging.
Module 3: Software Prototyping
Quickly develop software and mobile app prototypes at progressive levels of fidelity with the Crazy 8s, SmartPad, PoP, and other methodologies. Discover easy ways to measure your product's traction and iterate on feedback.
Module 4: Hardware Prototyping
Go from zero to physical part or product at light speed with a variety of low-fidelity to high-fidelity hardware tools. From Office Hacking to 48-Hour Prototyping, you’ll learn to build exactly what you need within any time constraints.
Learn from an engineer and entrepreneur
Chris McCoy, PhD
Lead Instructor
Founder & CEO, You3Dit |
Lecturer, UC Berkeley Haas
Dr. Chris McCoy earned his PhD in mechanical engineering from UC Berkeley and a Management of Technology certificate from the Haas School of Business. In 2010 he went to the Universidad Politécnica de Madrid on a Fulbright grant and taught the first edition of Hands-on Rapid Prototyping there.
The course content has since been adopted at IE Business School and UC Berkeley Haas and consistently rated as one of the best MBA electives available. After completing his PhD, Chris consulted for a large California utility company, where he helped develop internal work-management software and led executive teams through technical governance.
Chris left consulting to build You3Dit Inc., a company which helps people bring their ideas to life via a global network of designers and fabricators. You3Dit has now worked with large companies (e.g., Cisco Systems and Analog Devices) and startups alike and is a SkyDeck Accelerator company.
Exclusive interviews with entrepreneurs, innovation leaders, and engineering managers.
Community. Get access to the prototyping Slack channel, where you can chat with makers and designers around the world.
Global prototypathon. Opportunity to participate in an invite-only, 48-hour global prototypathon.
Tools library. Power your startup ideas with dozens of software, service, and hardware prototyping tools.
Free lifetime access to all future content. We’re always adding bonus course content and more interviews with industry experts.
A digital certificate of achievement when you finish.
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