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    Insights: Making Sense of Your Customer Data
    Jeff Eyet
    • Nov 6, 2019
    • 3 min

    Insights: Making Sense of Your Customer Data

    The Insights phase of Design Thinking enables your organization to re-frame and deepen its understanding of customer needs.
    37 views0 comments
    
Five Principles for Building an Innovator’s Mindset
    Atanas Bakalov
    • Jan 24, 2019
    • 4 min

    Five Principles for Building an Innovator’s Mindset

    In pop culture, the depiction of innovation as a "light-bulb" moment is a widespread cliche. It implies that ideas descend upon us, as if...
    115 views0 comments
    Begin with Discovery: Engage Customers on Their Terms
    Atanas Bakalov
    • Jan 10, 2019
    • 3 min

    Begin with Discovery: Engage Customers on Their Terms

    When your business faces a complex challenge, where do you begin? Design Thinking is an innovation methodology to help you on this...
    60 views0 comments

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